Au Naturale Cosmetics is both a brand and a cause, the products serving as physical evidence to the consumer that cleaner beauty is possible. The integrity of the line will never be compromised, as it is a pivotal piece in our greater political battle to demand stricter regulation of cosmetic products in the United States. In creating a line of vegan, organic, paraben free & ethical makeup, we hope to open consumer minds to the importance of transparency & generate demand for continued change.
Au Naturale Cosmetics supports Palm Done Right because they too are working to revolutionize the industry that they are in. For years we avoided Palm ingredients in order to adhere to our own ethical standards, but we are excited to have found a supplier who we can trust to be fully transparent and responsible about the practices they use.
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